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Samsung’s Latest All-in-One Camera The PL90

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By: Edward Jackson (Senior Editor)

PL90_BS_R_Global

The is Designed With a Built-In Connector, Eliminating the Need for Wires and Cords.

Electronics Co., Ltd., a global leader in digital media and digital convergence technologies, today announced the 12.2 PL90 digital camera featuring a built-in USB connector, enabling consumers to capture images and connect to a computer on the move without the need for additional wires or cords.The PL90’s integrated USB connector allows content to be shared with friends and family quickly and easily, with the camera’s plug and play capabilities, including the Auto-install intelli-studio software, and instant access to any computer via the USB. In addition, users will never have to worry about running out of power with the PL90, as the USB connector also allows consumers to charge the battery without a separate power cord.

“We want consumers to enjoy the entire photographic experience through the PL90, with the ability to capture, connect, and share pictures instantly and even charge on the move,” said Sangjin Park, President of the Digital Imaging Business, Samsung Electronics. “In this fast-paced world, we understand that our customers need to have these capabilities at their fingertips, and the PL90 puts this power in their hands. The PL90 is further evidence of the continued innovation behind Samsung cameras.”

PL90_W3_R_Global

Smart Features

The PL90 features Samsung’s new Smart Auto (Still & Movie) technology which enables consumers to capture the perfect picture in virtually any conditions. The intelligent Smart Auto function automatically adjusts the camera’s mode to instantly match the shooting environment. Whether the shot is being taken during the day or at night, in portrait or landscape, simply activating the capture button will ensure a beautiful and perfectly tailored image.

The innovative PL90 also features Samsung’s Perfect Portrait System which includes several modes to help users take better photos. With the Self Portrait function, users can step out from the behind the camera and know they will be in focus because the camera tracks the subject’s face and alerts the user with an audible noise when the subject is in frame. The Face Detection feature automatically detects and recognizes up to twelve different faces simultaneously, ensuring that the faces will be in clear focus, even when the subjects are part of a group photograph. The innovative Beauty Shot function allows users to adjust brightness and face tone, while also reducing flaws on all faces in a photo. The PL90 also incorporates Smile and Blink Detection features which automatically snaps a photo when the subjects are smiling and intelligently detects if the subject’s eyes were closed in the shot.

In addition, the PL90 features the intelligent and advanced Smart Album feature. Smart Album enables users to quickly locate pictures without trawling through every individual photograph by automatically managing content on the camera so users can search for images based on the date, time or even color.

Specifications

 

  • Model:                                                                                                 PL90
  • Mega-Pixels                                                                                      12.2 mega-pixels
  • Optical Zoom                                                                                   4x Optical Zoom
  • LCD Size                                                                                             2.7 inch, 230K-pixel LCD
  • Lens                                                                                                     Samsung
  • Movie Mode                                                                                     640×480 (30/15fps)
  • Size                                                                                                       3.9” x 2.2” x 0.7”
  • Availability                                                                                      September 2010
  • Pricing                                                                                                $149.99

 

Special Features

  • - Built-in USB Plug
  • - Smart Auto Function
  • - Objective Tracking AF
  • - Smart Album
  • - Perfect Portrait System: Beauty Shot / Face Detection / Self Portrait / Smile Shot / Blink Detection/Red-eye Fix

 

 

For additional information regarding Samsung’s 2010 digital imaging product lineup, including press releases, video content and product images, please visit

www.samsung.com.


has written 87 posts on My Reality Tech


Ed Jackson has worked the entertainment industry for over fifteen years. Having hands on experience in the world of music production as a sound and lighting technician, and continues to be a presence in the recording industry.


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  • Jenna_Ice

    Nice to see prices going down for regular consumers. Other than that, I don't really see anything “game-changing” other than an attached usb. Would like to see how it performs overall though. That's the real test of whether its a keeper or just another toy.

  • http://www.thenerdynurse.com The Nerdy Nurse

    As much as I love my Samsung Tv and have been impressed with many of their other innovations, ice always been terribly disappointed with their cameras and camcorders. In the past, at least, they just haven’t produced a product that can compare to Canon, Nikon, Sony, Kodak, Fuji, or Olympus. Even Casio makes a better camera. Let’s hope this is the year they get it together as I would really love to see them relay the incredible quality that is in their TVs and monitors to the digital photography realm.