Ford Introduces a New Level of Mobile Connectivity

By: Nate Nelson (Contributing Writer)

Ford Motor Company rolled out a new automobile/mobile connection concept at International CES 2010, debuting what they have named “MyFord.” Featuring a touch-based interactive dashboard, expanded memory slots for USB and SD, audio input jacks, and multiple LCD screens, MyFord will bring an unprecedented level of gadgetry to the road.

Set to debut for the 2011 Ford Edge and the 2011 Lincoln MKX, the driver will be able to control system elements from a five-way switch on the steering wheel. MyFord (called MyLincoln and MyMercury in the corresponding makers) will utilize their current Sync/Microsoft system for iTunes tagging, Twitter updates, Pandora playlists, and personal navigation, among others. Drivers will be able to send MapQuest maps to their vehicle, which they can open with voice prompts.

An eight inch center console screen will double as a computer monitor when the vehicle is in park and has a keyboard plugged into one of the USB ports. A Wi-Fi connection will allow the driver to surf the web (again, when the vehicle is in park), or provide access on-the-go for passengers through a mobile broadband modem.

Many of MyFord’s controls will be voice activated and controlled, including text messaging. A tone will alert the driver when the text comes in, followed by the system reading the message aloud. While that sounds like it could cause panic and frantic button-stabbing for philanderers driving with their significant others, it is intended as a safety feature by Ford. Drivers can respond with a generic message or call back with a “dial” button.

(via PCMag.com)